Using to help you with a job campaign

I recently found out about Wordle through a Recruiting Sourcing guru – Jim Schnyder of Pepsico as a tool to dissect resumes and also position descriptions.  The goal for recruiting purposes is to determine what words, which can be used as key words in search engines, are important in the job description.  Conversely it can also make sense out of a resume that is very technical by highlighting the words that are the most descriptive of the candidate.  It can then be compared to the job description to determine that person’s fit.  It is nice tool to use for technical, engineering and scientific resumes  for example.

Here is how Wordle describes itself:

Wordle is a toy for generating “word clouds” from text that you provide. The clouds give greater prominence to words that appear more frequently in the source text. You can tweak your clouds with different fonts, layouts, and color schemes. The images you create with Wordle are yours to use however you like. You can print them out, or save them to the Wordle gallery to share with your friends.

From a  job seeker’s point of view this tool can come in handy to test how effective your resume is describing you.  First make a list of three to five words that best describe you.  For example mine might be: Researcher, Sourcer, Headhunter, Recruiting, Social Media.  Then you simply add your resume text to Wordle under the “Create” tab and see what words pop out. Adding my resume to Wordle I get a cloud of words such as Recruiter, Research, Researcher, Recruiting, Developed, Texas, Media, Management and Candidates – in that order from largest to medium-sized text.  I was satisfied with that as a resume for a recruiting-related job.  Obviously if a word appears too small compared to your descriptive list you need to make it pop out with resume edits.

A second test is for job descriptions that you are interested in.  How do their word clouds compare to yours?  I found a job for a Sourcer through by adding one of my descriptive words – Sourcer – to the keyword box and left the location blank.  These words popped out in order of size: Candidates, Sourcing, Search, Including, People, Devices, Mobile, Position, Products, Networking and Devices.  Comparing this cloud with my resume cloud,  in applying for this job I might have to mention Candidates and Search more often – but it depends.  This one I clearly needed to have mobile telecommunications recruiting or research experience and I don’t have that.  This can tell you a lot about what is emphasized if it isn’t apparent.  It can facilitate the tweaking you have to do to your resume to customize it for particular jobs.  I help candidates do this all the time!

I encourage you to use this tool not only for your job campaign but also for presentations.  Some of the examples in the Wordle library are fascinating –  it will give you ideas on how to use it.


One response to “Using to help you with a job campaign

  1. Thank you for the great share. I will be back to read more.

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